
How ratings result in worse, not better, customer service
A few weeks ago, my wife and I were in Galle, Sri Lanka for a much-awaited vacation. We chose a ...
Read More
Read More

How to save yourself from a bad startup idea that looks good
The startup bug has bitten you. You want to start a business, grow it for a few years, sell out ...
Read More
Read More

What’s the right time to start up?
[Note: This article first appeared on YourStory last week.] A few weeks ago, I gave a talk at the Indian ...
Read More
Read More

What do you really need to start up? [Slideshare]
Last week, I was invited to the Indian Institute of Management, Trichy, to talk to the students about startups. Given ...
Read More
Read More

The three (design) mistakes of my life
[Note: an abridged version of this appeared on YourStory last week.] Don't you get irritated when you make a rookie ...
Read More
Read More

Winners don’t do things differently. They do different things.
No, I haven't made a typo in the title. The age old saying "Winners don't do different things. They do ...
Read More
Read More

Your Minimum Viable Product can be more ‘minimum’ than you think
[A slightly abridged version of this appeared first in YourStory.] Minimum Viable Product, or MVP, is sure to show up in ...
Read More
Read More

Clear and Present (Virtual) Reality
I first encountered Virtual Reality in a few movies in the 90s. Characters wearing giant headsets and inhabiting virtual worlds ...
Read More
Read More

What strategy consulting for big businesses taught me about… starting up?
[This article first appeared in YourStory.] Strategy consultants are a much maligned lot in the startup and business world. Over ...
Read More
Read More

The Barbell Strategy, or how you can have your cake and eat it too.
[A version of this article appeared on YourStory last week.] One of the tenets that stock market investors live by ...
Read More
Read More
Jitha I loved the Fortnite vs Apple post of yours. I have featured it in my post here: https://tangentialview.com/about-value-what-we-perceive-why-we-perceive-how-we-perceive-value-what-really-is-it-though/
Feel free to reference back, join my list, and keep writing awesome stuff.
Best,
Arun